The aim of this project was to create a practical, accessible learning resource that helps members of the public understand how to use Northern Trains’ automatic ticket machines — a process that can often be intimidating or confusing, particularly for older passengers, individuals with additional learning needs, or those unfamiliar with rail travel in the UK.
The project was developed through a unique partnership between Calderdale College, Calder Valley Line Community Rail Partnership, and Northern Trains, with a focus on youth involvement, digital skills development, and community support.
Young people were placed at the heart of this initiative. A group of media and digital skills students aged 16–19 were invited to plan, script, film, and edit a short video tutorial explaining how to purchase a train ticket using the Northern Trains’ self-service ticket machine. Through this task, the students were not only supporting wider community accessibility but also building their own confidence and workplace-ready skills.
The overall aim was two-fold:
- Empower young people through meaningful involvement in community-based media production.
- Improve passenger experience by demystifying the ticket-buying process for a wide and diverse audience.
What Happened
Over the course of several weeks, students from Calderdale College’s media and digital studies programme worked in teams to create the video tutorial. They were supported by teaching staff, the Calder Valley Line Community Rail Partnership team, and Northern Trains, who provided access to ticket machines and advice on ticketing processes.
The project began with a planning phase, where students researched common difficulties faced by rail passengers when using ticket machines. Many noted that unclear menus, unfamiliar payment options, and lack of guidance made the machines especially challenging for people with limited English, older people, and those without prior experience of rail travel.
From there, the students developed a storyboard and script, keeping in mind the need for clarity, simplicity, and friendly tone. Filming took place at a local station with Northern’s ticket machine. Students acted both in front of and behind the camera, learning how to operate filming equipment, take clear shots, manage sound, and guide a narrative.
After filming, the teams moved into the post-production phase, editing the footage using industry-standard software. The result was a polished, easy-to-follow video that now lives on YouTube and community rail digital channels, and is being shared via social media, community events, and school engagement programmes.
Throughout the process, students were supported not just as learners, but as collaborators — contributing their voices, ideas, and energy to a resource that continues to make a real difference.
Results
The impact of this project was felt on multiple levels. For the students, it was a chance to work on a real-world assignment that showcased their abilities. Many reported improved confidence, teamwork, presentation skills, and technical expertise. It gave them a tangible portfolio piece and helped them understand the value of community-focused work.
The video has also proven to be a valuable resource for passengers of all ages and backgrounds. Community rail groups, schools, and social care networks have begun sharing the video with those who may be apprehensive about travelling by train. It has helped break down a barrier to travel that often goes unnoticed — the uncertainty of how to buy a ticket.
Importantly, this project is an excellent example of meaningful youth engagement in community rail. Rather than simply being consulted or included at the last stage, the young people led the project from start to finish. Their creativity, insight, and digital skills helped address a practical community need, while the partnership with Northern Trains ensured the project’s relevance and reach.
This initiative shows how engaging young people in purposeful, supported projects not only builds their skills and confidence, but also creates lasting tools for inclusion and accessibility. It embodies the spirit of community rail — connecting people, breaking down barriers, and helping the next generation contribute to public life in ways that are both empowering and impactful.
